Part of the international Heineken Group, Heineken Romania was founded in 1998, initially under the name of Brau Union Romania. Starting with March 2007, the company took the name of Heineken Romania. This change meant also adopting the Heineken culture and values.
Brand Portfolio: Heineken Romania portfolio covers all the segments of the market: Heineken, Ciuc Premium, Golden Brau, Neumarkt, Bucegi, Gosser, Schlossgold, Silva, Gambrinus, Harghita, Hategana, Zipfer (imported) si Edelweiss (imported).
Heineken Breweries in Romania: Heineken Romania has 4 breweries throughout the country in the following cities: Constanta, Miercurea Ciuc, Craiova and Targu Mures. The Company has approximately 1100 employees, dedicated people that work either in the mentioned breweries or at the local offices of the company.
Values: As part of the Heineken International group, the core of the company is formed of the 3 values that lead the Heineken business at an international level: Respect, Enjoyment and Passion for Quality. These values represent the base on which Heineken builds its business around the world.