Heineken Romania

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Bucharest, 26 August 2009

Golden Brau presents Golden Stufstock in Vama Veche

Bucharest, the 26th of August 2009 – Golden Brau presents the 7th edition of the Stufstock Festival, that will take place during the interval 3-5 September this year in Vama Veche, under the name of Golden Stufstock. Golden Brau is the main sponsor of the event and actually the one who made possible organizing it this year.

Bucharest, 07 July 2009

A new generation of environment volunteer leaders

On the 7th of July takes place the graduation ceremony for a new generation of environment volunteer leaders of Romania, trained within the project Recycle Raft & Race, initiated by the Association MaiMultVerde (MoreGreen) in partnership with Heineken Romania. The project is part of the environment program of the Heineken Romania Company, „Think Green!“, as well as to the volunteering program developed by the Mai Mult Verde Association, Volunteering 2.0.

, 26 May 2009

1500 Heineken bottles to shape the Heineken «Colosseum», built in Rome

The 26th of May 2009. In anticipation of the UEFA Champions League final to take place in Rome the 27th of May, Heineken has fashioned a construction in the shape of the famous Colosseum, made of 1500 Heineken bottles, limited edition Rome Roma 2009.

, 26 May 2009

1500 Heineken bottles to shape the Heineken «Colosseum», built in Rome

Bucharest, 18 May 2009

Heineken Romania teaches youngsters to respect the environment

Bucharest, the 18th of May 2009. Over the interval between the 18th and the29th f May, the employees of Heineken Romania will participate in the waste collecting campaign „Recycle, Raft & Race”, along with other volunteers (stars, journalists, representatives of the local NGO’s). The campaign is organized by Heineken Romania and the MaiMultVerde Association, over the interval between the 4th and the 31st of May in Buşteni, being part pf a larger environment protection program, developed by Heineken in Romania.

Bucharest, 18 May 2009

Edelweiss, premium white beer from the Austrian Alps,

Bucharest, the 18th of May 2009 – Heineken Romania launches a special international brand on the Romanian beer market: Edelweiss, a premium white beer from the Austrian Alps.

Bucharest, 14 April 2009

The Guardian awards Heineken for the “Know the signs” campaign

Bucharest, the 14th of April 2009. The campaign „Know the Signs”, initiated at international level by the Heineken brand as part of the program: Enjoy Heineken Responsibly!, has won the prestigious prize for the best „Brand Reputation” campaign, contest organized by the British newspaper The Guardian.

Bucharest, 30 March 2009

Heineken Romania announces a turnover increase

Bucharest, March 30, 2009 - Heineken Romania announces a turnover increase by 20%, attaining an amount of 960 million RON (gross) and 829 million RON (net).

Bucharest, 05 August 2008

Heineken Romania Brings the Paper Tree to Cluj Napoca şi Constanţa

The partnership between Heineken Romania and The Paper Tree, initiated in February 2008, is now expanding out of Bucharest. Following new requests from across the country, we identified several cities where this project has made new friends. Starting in July, our paper recycling initiative also goes to Cluj Napoca and Constanta.

Bucharest, 21 July 2008

With Golden Brau, you’ve got a VIP account!

Golden Brau, an already renowned brand for its successful promotional campaigns, is officially launching a new promotion with an amazing prize: 100,000 euros in a Switzerland account! Besides the main prize, participants can also win 1,000,000 beers or they can always rejoice being a VIP on the cover of the online magazine www.goldenvip.ro.

Bucharest, 09 July 2008

Ciuc Premium evolves into the perfect shape

This summer, Ciuc Premium takes another step in the evolution process of its package design, offering its consumers the same unique taste and unmatched purity, in a brand new premium bottle.

Bucharest, 08 July 2008

Heineken Served Extra Cold - Unique beer experience below 0C

Heineken Romania officially announces the start of the “Heineken Served Extra cold” new campaign, promising a one-of-a-kind surprise this year.

Bucharest, 06 June 2008

Gösser announces its first image campaign produced in Romania

Heineken Romania announces the first image campaign produced in Romania for the Gösser brand. The campaign aims to further strengthen the brand proposition: high quality beer from the purest of nature, being the choice of those who appreciate a high quality beer. The image campaign mainly consists of a new TVC – “Orchestra” - the first TVC for Gosser brand produced in Romania.

Bucharest, 20 May 2008

Heineken Romania became the main partner of the Paper Tree project

Heineken is the main development partner of the Paper Tree program, initiated by the media-ORG non profit organization

Bucharest, 06 May 2008

Heineken Romania announces turnover growth of 18% in 2007

Heineken Romania announces that the Net Turnover grew 18% to approximately 700 million RON in 2007, maintaining the leading position on the Romanian beer market with a market share of 26%. (AC Nielsen, 2007).

Bucharest, 23 April 2008

Heineken Romania receives 4 golden medals for the quality of its Romanian beers

Heineken Romania receives golden medals for all 4 Romanian beer brands that participated in the Monde Selection Competition this year. Ciuc Premium, Golden Brau, Silva and Silva Dark were the big winners of 2008 “World Selection of Beer” competition. The 4 medals reward the quality and the unique recipe of the Heineken Romania beer brands.

Bucharest, 14 March 2008

“Spend as much as you want, this Easter it’s on Bucegi”.

Starting from March 17, Bucegi is launching a new promotional campaign especially dedicated to the Easter time: “Spend as much as you want, this Easter it’s on Bucegi”.

Bucharest, 29 February 2008

This spring, two new promotions from Hategana and Harghita

This spring, two very appreciated brands in the Heineken Romania portfolio, Hategana and Harghita, have prepared an attractive promotion for their consumers.

Amsterdam, 29 February 2008

Heineken acquires Bere Mures in Romania

Heineken N.V. announced today that it is to acquire the Romanian brewer Bere Mures. The transaction will strengthen Heineken’s number one position in the country, increasing both its market share - to 31% - and its volume to 6 million hectolitres.

Bucharest, 13 February 2008

Heineken sends you to South Africa to see the UEFA Champions League Final Moscow 2008

Heineken reinvents the experience of viewing UEFA Champions League Final from Moscow with its highly innovative, one-of-a-kind promotion. “Touch a star and you can go to South Africa” unusual promotion offers Romanian football fans a spectacular opportunity: a 3 days trip to South Africa to see the UEFA Champions League Moscow Final.

Bucuresti, 01 February 2008

Doua noi promotii de primavara de la Hategana si Harghita

In aceasta primavara, doua foarte apreciate marci regionale din portofoliul Heineken Romania, Hategana si Harghita, au pregatit pentru consumatori cate o promotie atractiva.

Bucharest, 19 September 2007

Heineken Romania reports strong turnover growth of 36% for the first half of 2007

Heineken Romania, member of the Heineken Group, announces a gross turnover of 120.2 million EUR for the first six month of 2007, 36% bigger compared to the same period of 2006.

Bucharest, 10 July 2007

Relocating headquarters Heineken Romania SA

Our Company is pleased to inform you that, as from Monday, July 16th, 2007, our headquarters will be moved to a new office building. The address is the following: “S-Park” Tipografilor Street 11-15, et.4, wing A2-L, 013714, Bucharest.

Bucharest, 14 June 2007

Gosser - the first International Premium beer in a Premium Pack (PET)

For the first time on the Romanian beer market, Heineken Romania launches a Premium Pack (PET) for a brand in the International Premium segment: Gösser. The launching of this high quality premium package is the landmark for the beginning of a new phase in the Romanian beer market development and makes the

Bucharest, 04 May 2007

The QUALITY of GOLDEN BRAU - rewarded for the 3rd time on international level

The QUALITY of GOLDEN BRAU - rewarded for the 3rd time on international level Golden Brau is the proud winner of a new gold medal at the 2007 edition of “World Selection of Beer”. The prestigious competition is organized each year by the Monde Selection Institute, an independent institution for quality testing, founded in Belgium in 1961. The selection includes brands from all over the world, including from countries with a longstanding tradition in brewing.

Bucharest, 18 September 2001

Ciuc Premium is the official beer of BCR Open România

Ciuc Premium is for the second year successively the sponsor of the 14th edition of the BCR Open Romania tournament, that will take place during the interval 19-27 September this year at the Arenele B.N.R. of Bucharest. BCR Open Romania is the largest tennis tournament of Romania and the last one in the ATP World Tour 2009 calendar played on clay.

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